The Larcom Theatre was built in 1912 (the same year as Boston's Fenway Park) by brothers Harris and Glover Ware (vaudeville musicians from Marblehead, MA) on the birth site of their favorite poet, Lucy Larcom.
The Larcom Theatre's grand opening advertised that its interior was lit completely by electricity.
During its 113 year history, The Larcom Theatre has presented stage, screen and musical entertainment. In 1984 the Larcom's elegant horseshoe balcony, hand-painted antique pressed tin ceilings and original silk wall coverings were restored to their original glory by Le Grand David Magic Company, who presented their award-winning magic show there until the company's founder, Cesareo Pelaez, died in 2012.
In April 2013, after the Larcom Theatre had been dark for about a year, Vickie and Peter Van Ness of gimmeLIVE produced a sold-out Mardi Gras Benefit Concert that filled the Larcom Theatre with music for the first time since the days of Vaudeville.
In 2014, gimmeLIVE began bringing Grammy-winning national touring and recording artists and Rock & Roll Hall of Famers to the Larcom, which ushered in a new era of top quality entertainment in the heart of downtown Beverly, MA. GIMMELIVE concerts at the Larcom Theatre received stellar reviews for the quality of both the music and the sound system installed by gimmeLIVE.
Later in 2014, Peter and Vickie co-produced That's When I Know It's Mardi Gras, a live CD recorded in front of a sold-out audience at the Larcom Theatre featuring New Orleans vocalist Henri Smith with Grammy Award-winners Charles Neville and Amadee Castenell.
In 2015, gimmeLIVE once again recorded a live CD featuring the James Montgomery Band, which was released in November of that year. GIMMELIVE also hosted James Montgomery's "Live at the Larcom" CD Release Benefit Concert, which raised money for veterans organizations. (Many gimmeLIVE shows raise money for charity.
In early 2017, gimmeLIVE took over the building adjoining the Larcom Theatre (at 9 Wallis Street), formerly owned by members of Le Grand David Magic Company and known as the Grand Salon. GIMMELIVE transformed this venue into 9 Wallis, which became the North Shore's most intimate, elegant listening room offering comfortable show seating at tables with food & beverage service, including local craft beers, specialty cocktails featuring local distilleries and all-natural juices, fine wines, and top-shelf spirits.
Donnie & Lisa Crowell purchased The Larcom Theatre in September 2016. Tickets to shows at the Larcom Theatre can be purchased here.